Bose Pro MA12EX 12″ Indoor/Outdoor Loudspeaker – 125W RMS, Weather-Resistant, High-Output Design for Commercial, Retail & Public Address Applications
Bose MA12EX Loudspeaker (White) – High-Performance Commercial Audio with Elegant Design
The Bose MA12EX loudspeaker in white is a premium full-range, two-way speaker designed specifically for commercial environments where high-quality audio and elegant aesthetics are essential. Offering powerful sound output, reliable performance, and flexible installation options, the MA12EX is an excellent choice for retailers, hospitality venues, houses of worship, educational institutions, and corporate spaces that demand professional sound reinforcement combined with architectural integration.
With its clean white finish and compact, sleek design, the Bose MA12EX loudspeaker fits seamlessly into modern interior spaces. It delivers clear, dynamic sound with wide coverage, ensuring that music, speech, and multimedia content are heard with precision and richness.
Powerful Two-Way Loudspeaker with Advanced Acoustic Engineering
At the core of the Bose MA12EX is a robust two-way system combining a 12-inch woofer for impactful low frequencies and a 1.25-inch titanium dome tweeter for crisp, detailed highs. This configuration ensures a full-range sound reproduction that is both natural and articulate across the entire frequency spectrum.
The MA12EX employs Bose’s exclusive EX technology, engineered to optimize voice intelligibility and music clarity even in challenging acoustic environments. Whether it’s background music, paging, or live sound reinforcement, this speaker delivers consistent, high-fidelity audio that fills the space without distortion or coloration.
Wide and Controlled Coverage for Uniform Sound Distribution
Designed for professional use, the MA12EX features an optimized 90° horizontal by 60° vertical coverage pattern that provides focused, consistent sound across a wide listening area. This controlled directivity reduces unwanted reflections and reverberation, enhancing speech clarity and musical detail.
Whether mounted on walls or ceilings, the speaker ensures that sound is evenly dispersed, minimizing hotspots or dead zones. This makes it particularly effective for medium to large spaces such as conference rooms, retail areas, auditoriums, and houses of worship where clear, intelligible sound is crucial.
Elegant, Durable White Finish with Flexible Mounting Options
The Bose MA12EX’s white, low-gloss finish complements modern architectural styles, allowing the speaker to blend discreetly into light-colored walls or ceilings. Its slim, rectangular enclosure with rounded edges offers a contemporary look that is equally suitable for new construction or retrofit projects.
Installation is straightforward thanks to multiple mounting accessories, including:
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MA12EX wall-mount bracket for secure horizontal or vertical placement
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Ceiling-mount kits for suspended or fixed ceilings
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Optional pole mounts and stands for portable or semi-permanent setups
This versatility means the MA12EX adapts to a wide variety of professional installation requirements, offering both aesthetic appeal and functional flexibility.
High Power Handling and Robust Construction
The MA12EX loudspeaker handles continuous power of up to 250 watts RMS (1000 watts peak), making it suitable for applications that require high output levels without distortion. It features a sturdy enclosure constructed from impact-resistant polypropylene, protected by a weather-resistant grille that allows indoor or covered outdoor use.
The speaker is also designed to withstand the rigors of commercial use, with thermal and overload protection to extend component life and ensure reliability during long hours of operation.
Advanced Audio Features for Enhanced Sound Quality
Several innovative technologies in the MA12EX enhance its performance:
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EX Technology: Bose’s proprietary design optimizes frequency response and minimizes distortion for clean, detailed sound.
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Integrated passive crossover network: Ensures smooth transition between woofer and tweeter for coherent sound reproduction.
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Pole-mountable design: Enables easy integration with other audio components for portable or fixed sound reinforcement setups.
These features work together to deliver balanced sound that suits speech, music, or multimedia content equally well.
Versatile Connectivity and System Integration
The MA12EX provides flexible connection options for professional audio systems, including:
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Speakon and Euroblock connectors for secure wiring
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Compatibility with a wide range of Bose Professional amplifiers and DSP processors
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Support for both low-impedance (8 ohms) systems and distributed audio applications with optional transformers
These options make the MA12EX ideal for integrators who require reliable, easy-to-configure solutions that scale from single-room installations to large, multi-zone audio systems.
Ideal Applications for the Bose MA12EX Loudspeaker
Thanks to its robust performance, refined aesthetics, and flexible mounting, the MA12EX is well-suited for numerous commercial and institutional environments, such as:
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Retail and hospitality: Background music and announcements in stores, hotels, restaurants, and bars
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Corporate facilities: Audio reinforcement in meeting rooms, training spaces, lobbies, and breakout areas
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Houses of worship: Clear speech and music reproduction in sanctuaries and fellowship halls
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Educational institutions: Sound reinforcement in auditoriums, classrooms, and common areas
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Event venues and theaters: Reliable sound coverage for presentations, performances, and public address
Its ability to handle high power and produce consistent, articulate audio makes it a trusted choice for demanding sound reinforcement needs.
Technical Specifications – Bose MA12EX Loudspeaker (White)
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Speaker Type: Two-way full-range loudspeaker
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Drivers:
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12-inch woofer (polypropylene cone)
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1.25-inch titanium dome tweeter
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Frequency Response: 62 Hz – 20 kHz
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Power Handling: 250 W RMS continuous / 1000 W peak
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Sensitivity: 96 dB SPL (1W @ 1m)
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Nominal Coverage: 90° horizontal x 60° vertical
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Impedance: 8 ohms nominal
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Connectors: Speakon NL4, Euroblock (Phoenix)
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Enclosure: Impact-resistant polypropylene with metal grille
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Finish: White, low-gloss
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Mounting Options: Wall brackets, ceiling mounts, pole mounts (optional)
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Dimensions (H x W x D): 663 x 380 x 317 mm (26.1 x 15.0 x 12.5 inches)
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Weight: Approximately 15.9 kg (35 lbs)
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Environmental Rating: Weather-resistant for covered outdoor use
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Certifications: CE, UL, RoHS compliant
Why Choose the Bose MA12EX Loudspeaker?
The Bose MA12EX loudspeaker is the perfect balance of power, precision, and style for commercial audio applications. It delivers high output with exceptional clarity, wrapped in an elegant design that complements any space. Whether you’re outfitting a retail store, conference hall, or worship space, the MA12EX offers:
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Consistent, powerful sound with rich bass and crisp highs
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Wide, controlled coverage that enhances intelligibility and listener experience
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Durable construction suited for both indoor and protected outdoor use
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Flexible mounting options that simplify installation and integration
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Trusted Bose quality backed by decades of professional audio expertise
In summary, the Bose MA12EX loudspeaker in white is a top-tier choice for any commercial sound system requiring dependable, high-performance loudspeakers that look as good as they sound.
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